Kim Thomassin and four remarkable women executives commit to propelling women’s professional ambitions

Montréal, January 29, 2015 — McCarthy Tétrault is pleased to announce that Kim Thomassin, Managing Partner for the Québec Region, together with Isabelle Hudon, Sophie Brochu, Marie‑Josée Lamothe and Isabelle Marcoux, has committed to participating in         l’effet a, an innovative program based on the premise that ambition changes the equation.

Designed to offer women practical tools to propel their professional ambitions, l’effet a comes to life through five challenges of 100 days during which you can follow the various stages that will lead Mses. Thomassin, Hudon, Brochu, Lamothe and Marcoux towards accomplishing the objectives they have set for themselves. Between January 29 and May 15, 2015, these five remarkable women executives will also share advice and inspiring insights on the various social media platforms and the l’effet a website (

Ms. Thomassin has chosen as her challenge to work with university students. Her objective is to help a group of young women develop negotiation and leadership skills that will help them thrive when they enter their careers, obtain better terms of employment and earn more money.

“I applaud the determination exhibited by these five exceptional women executives and visionaries, who are generous enough to get personally involved in order to help more women climb the corporate ladder to executive positions,” said Marc‑André Blanchard, McCarthy Tétrault’s Chair and CEO. “We are the first Canadian law firm to sign the Catalyst Accord, partnering with Catalyst in its call to action for Canadian corporations to increase the overall proportion of FP500 board seats held by women to 25% by 2017. Through Kim, McCarthy Tétrault continues its commitment to create opportunities for everyone.”

“Even though women represent more than half of Master’s graduates and 41.3% of Bachelor’s graduates, only 19.8% of them sit on boards of directors,” said Isabelle Hudon, Executive Chair, Québec, and Senior Vice-President, Client Solutions, Sun Life Financial Canada, a founding partner of l’effet a. “Countless studies show that a greater presence of women in the upper echelons of a corporation has a positive effect on profitability. Due to her personal and professional background, Kim is an ideal spokesperson to inspire young women to fully achieve their ambitions.”

Please join us in following the progression of these five l’effet a challenges between January 29 and May 15, 2015 on Twitter, LinkedIn and Facebook, and the l’effet a website (

About l'effet a

L’effet a―where the a stands for ambition―is a Québec initiative to drive women’s professional commitment, give them the courage to surpass themselves and take concrete actions for them. It is also a promise by a generation of women to change their equation with work, money and the community. For more information, please go to

About O’Dandy

O’Dandy is a multi-platform content generator that designs and tells stories that have a positive impact on the community. L’effet a is supported by O’Dandy’s editorial team.

About McCarthy Tétrault

McCarthy Tétrault LLP provides a broad range of legal services, advising on large and complex assignments for Canadian and international interests. The firm has substantial presence in Canada’s major commercial centres and in London, UK.

Built on an integrated approach in the practice of law and delivery of innovative client services, the firm brings its legal talent, industry insight and practice experience to help clients achieve the results that are important to them.